ITC Stock Analysis (ITC): Product Portfolio & Brands

ITC (Indian Tobacco Company) is one of India's foremost private sector companies with a market capitalisation of US $ 50 billion and Gross Sales Value of US $ 10.8 billion.

ITC has a diversified presence in FMCG, Hotels, Packaging, Paperboards & Specialty Papers and Agri-Business.

Aashirvaad Atta

Aashirvaad is India's No. 1 Atta Brand.

It contributes to 6% of gross sales of ITC’s business - ~4,500 cr annually.

It has a market share of over 25% in the atta market.

Sunfeast Biscuits

Sunfeast is among the Top 3 Biscuit Brands in India and it is No. 1 in cream biscuits.

It contributes to 5% of gross sales of ITC’s business - ~3,800 cr annually.

It has a market share of over 8% in the biscuits market.

Bingo Chips

Bingo is the Market Leader in Finger Snacks - No. 1 in the Bridges segment of Snack Foods.

It contributes to 3.3% of gross sales of ITC’s business - ~2,500 cr annually.

It has a market share of over 10% in the salty snacks market.

Classmate Notebooks

Classmate notebooks are No. 1 in notebooks in India.

It contributes to 1.9% of gross sales of ITC’s business - ~1,400 cr annually.

It has a market share of over 25% in the notebooks market.

Yippee Noodles

Yippee noodles are the No. 2 instant noodles in India.

It contributes to 1.3% of gross sales of ITC’s business - ~1,000 cr annually.

It has a market share of over 22% in the noodles market.

B-Natural Juices

B-Natural is the first fruit beverage brand in India to provide its consumers fruit beverages in premium PET bottles without any preservatives.

The brand is growing @ 13-14% annually.

Has a market share of over 10% in the packed juice and fruit beverage market.

Candyman

Candyman stands at No. 3 in the confectionery segment.

It contributes to 0.7% of gross sales of ITC’s business - ~500 cr annually.

It has a market share of over 45% in the organized confectionary market.

Fiama

Fiama is No. 2 in the body wash category.

As part of its offerings, it has shower gels, bathing bars, face washes, shampoos, conditioners, serum.

It has a market share of over 17% in the body cleaning category.

Vivel

Vivel is one of the leaders in the skin care category for women.

It contributes to 0.7% of gross sales of ITC’s business - ~500 cr annually.

It has a market share of over 4% in the skin care market.

Matches and Agarbattis

Aim is the largest safety matches brand in India.

Mangaldeep is No.1 in Dhoop segment and No. 2 in Agarbattis.

Mangaldeep contributes to 0.7% of gross sales of ITC’s business - ~500 cr annually.

Mangaldeep has a market share of over 8% in the Agarbattis market.

Savlon

Savlon is one of the leaders in the antiseptic market.

It contributes to over 0.4% of gross sales of ITC’s business - ~300 cr annually.

It has a market share of over 6% in the hand wash market, only after Dettol and Lifebuoy.

Wills Lifestyle (WLS)

Built on the promise of purity, quality and craftsmanship, WLS offers authentic & real apparel.

Minimal, understated and sophisticated characteristics with authentic, India-inspired styles & patterns for the modern, thoughtful consumer.

ITC Hotels

ITC Hotels is one of India's Pre-eminent Hospitality chains.

It contributes to 3.6% of gross sales of ITC’s business - ~2,700 cr annually.

It has a market share of over 15% in the premium hotel market.

Paperboards, Specialty Papers, Packaging & Printing

ITC's Paperboards and Specialty Papers Business is the leader in volume, product range, market reach and environmental performance, and is the clear market leader in the value-added paperboards segment.

It contributes to 13% of gross sales of ITC’s business - ~10,000 cr annually.

Agri Commodities & Rural Services

ITC's Agri Business is the country's second largest exporter of agri-products.

It contributes to 21% of gross sales of ITC’s business - ~16,000 cr annually.

Cigarettes & Cigars

ITC is the market leader in Cigarettes in India.

It contributes to 46% of gross sales of ITC’s business - ~35,000 cr annually.

It has a market share of over 85% in the cigarettes market.

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